
You walk into a model home in Milton or Cumming, and it feels perfect. No repairs, modern design, and they are offering you $20,000 in incentives. It feels safer than buying a 20-year-old resale home, right?
Wrong.
In Georgia, buying new construction comes with a completely different set of risks than buying a resale home. The friendly agent at the model home works for the builder, and their job is to protect the builder’s profit margin—not your deposit.
From contracts that lock in your money instantly to tax bills that double overnight, here are the 8 New Construction Traps most North Atlanta buyers don't see until it’s too late.
Trap #1: The "Hard Money" Contract (No Due Diligence)
In a standard resale contract in Georgia, you typically have a Due Diligence Period (often 5–7 days) where you can inspect the home and walk away for any reason without losing your earnest money.
In most builder contracts, this does not exist.
Once you sign, your earnest money is often non-refundable immediately or becomes "hard" after a very short window. You might have a financing contingency, but it often expires in just 14–30 days.
⚠️ The Risk: If you are building a home that takes 8 months to finish, and you lose your job in Month 5, your loan might be denied. But because your contingency expired back in Month 1, the builder can keep your $20,000+ deposit.
Trap #2: The Closing Date is a "Moving Target"
Builders write "Permissible Delay" clauses into their contracts. That estimated closing date of June 15th? It can easily slide to August or September due to "material shortages" or weather delays.
💡 The Fix: Never time your current lease or home sale to the exact day of the builder’s estimate. Always have a gap plan (like short-term housing), because the builder is rarely penalized for being late.
Trap #3: The "Base Price" Illusion
You see a billboard: "Homes Starting in the $700s!" That price is for the "naked" house—standard lot, carpet in the dining room, and laminate counters.
To get the house you actually want, you need to budget for:
- Lot Premiums: In North Atlanta, a flat basement lot or one that doesn't back up to a highway can cost $20,000 to $60,000 extra.
- Design Center: Plan to spend 12–15% of the base price on upgrades (flooring, cabinets, tile).
Real Math: A $700k base price often becomes an $825k final price.
Trap #4: The "Preferred Lender" Math
Builders love to offer massive incentives—like "$15,000 toward closing costs"—but only if you use their preferred lender.
⚠️ The Catch: Sometimes that lender charges a higher interest rate or higher fees to make up for that "free" money. Always ask your agent to run a side-by-side comparison. Sometimes, an outside lender with a lower rate saves you more money over the life of the loan than the builder’s upfront cash.
Trap #5: The Year 2 Tax Surprise
This one shocks buyers in Forsyth and Fulton County every year.
- Year 1 Tax Bill: Often deceptively low because the county assessed the property as "vacant land" or partial construction.
- Year 2 Tax Bill: The county reassesses at the full improved value (sales price), and your monthly payment jumps by $400–$600.
💡 The Fix: Do not trust the lender’s estimated payment for Year 1. Calculate your taxes based on the full sales price times the local millage rate.
Trap #6: The "Pre-Drywall" Inspection
Never let a builder tell you that "the county inspector checks everything." County inspectors are overworked and look for code compliance, not quality.
You need a private Pre-Drywall Inspection before the walls go up. This is your only chance to catch missing structural beams, disconnected HVAC ducts, or plumbing leaks before they are hidden behind drywall forever.
Trap #7: Smaller Lots & Privacy
Land costs in North Atlanta are at an all-time high. To keep prices attainable, builders are squeezing more homes onto smaller lots.
If privacy is your #1 priority, a resale home in an established neighborhood (like Windward in Alpharetta or Polo Fields in Cumming) will almost always offer better land value and mature trees compared to new construction.
Trap #8: Walking In Unrepresented
The nice sales agent at the model home represents the builder. Who represents you?
If you walk into a model home without an agent on your first visit, you may waive your right to representation entirely. That means you have no one to fight for your blue-tape repairs, negotiate your lot premium, or protect your deposit.
And the best part? The builder pays your agent's fee. It costs you nothing to have an expert in your corner.
📥 Get the “New Construction Trap List” (Free PDF Download)
Don’t walk into a model home unprepared. I’ve created a printable checklist of the 10 critical questions you need answered before you sign, designed to help you spot costly mistakes and protect your leverage.
Download the checklist instantly and bring it with you on your next visit.
Irina Averyanov
Top 5% Realtor® | Trusted Advisor | Keys to North Atlanta
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irina.a@kw.com | 📞 404-434-4454
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www.KeysToNorthAtlanta.com
“Guiding Your Transition with Clarity.”












