1. Understanding Your Strategic Partnership Investment in Today’s Market

You may have seen headlines about “6 percent commissions” or new real-estate rules.

The truth? We don’t charge a commission.
At Keys to North Atlanta, we structure a Strategic Partnership Fee — an investment in your success that’s designed to protect and maximize your equity.

This fee is typically divided between both sides of the transaction and covers every phase of the sale:

• Professional photography, staging, and marketing
• MLS syndication to thousands of websites
• Skilled contract negotiation and compliance
• Transaction coordination through closing



When done right, this investment more than pays for itself.
According to NAR, homes sold without professional representation — often to avoid paying agent compensation — close for 8 to 16 percent less on average than agent-listed homes.

2. What Sellers Actually Pay for in Georgia

Unlike many states, Georgia sellers have a shorter, simpler cost list at closing.

✅ Typically Paid by Seller

• Strategic Partnership Fee (negotiable)
• Prorated property taxes
• HOA dues and closing letter (if applicable)

❌ Usually Paid by Buyer

• Title insurance
• Intangible tax
• Transfer tax

That means fewer surprises — but there are still fine-print details that can quietly affect your net equity.

3. The Hidden Costs Inside a Contract

The offer price isn’t always the final net.
Contract terms can impact both your timeline and your wallet.

• 🕒 Long closings = extra mortgage payments
• 💰 Weak financing = higher termination risk
• 🏡 Post-occupancy = daily rent or liability exposure

That’s why we review not just the price, but the timing, risk, and structure of every offer — because a “high price” with poor terms can cost you thousands.

4. Prep Now, Pay at Closing

Presentation matters, but so does cash flow.
Through our Prep Now, Pay at Closing Program, you can update paint, fixtures, landscaping, or staging without any up-front cost.


These projects often help homes sell 14–21 days faster and at or above the listed price.

5. Move-Assist Support for Your Next Chapter

Selling is just one part of the journey.
From professional movers and storage to short-term housing, our Move-Assist Program connects you with trusted partners so you can transition smoothly and avoid unexpected expenses.

6. Real Story: From Stale to Sold

Last year, a family who had moved overseas asked for help after their home sat on the market for months. Their previous agent had advised them to wait for multiple offers that never came — and the market shifted under them.

When we met, I built a clear plan: strategic updates, fresh staging, new photos, targeted marketing, and weekly communication.
Within two weeks, they had a new offer.
Within three months, they closed successfully in a slower market.

The difference wasn’t luck — it was strategy and partnership

7. See Your Net Before You List

Before you decide to sell, know what you’ll actually walk away with.
I’ll prepare a personalized Net Equity Strategy for your home — including estimated sale price, your Strategic Partnership Fee, closing costs, and projected cash at closing.

📩 Request yours here
or DM me NET on Instagram or Facebook.

Because selling your home isn’t just a transaction — it’s a strategic move toward your next chapter.